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WP Internal – Merry Christmas

01_Good to know: „dot on the i“ for better hygiene

Fighting varmints with parasitic wasps. This rather unusual method was introduced by WP expert Herbert Muelders at the bakery technology convention in Detmold, Germany.

For the 350 participants from four nations, hygiene was again an up-to-date topic. As a sponsor, the WP BAKERYGROUP was present with an information desk as well as a presentation of product manager Herbert Muelders. The WP expert outlined, how important hygienic design of machines is for a high level of hygiene in the production process of baked goods. A basis for discussion during the presentation breaks was given by Herbert Mülders, who described a rather unconventional but effective method of fighting varmints: banish moths from the bakeries with parasitic wesps.

The natural enemies of moths are parasitic wasps. With a size of about 0.3 mm – about the size of a “dot on the I” in this text – they are rather small, but have a sensitive smelling organ. Moth eggs placed even in the smallest areas are sniffed by the wasps. Therefore, no new moth generation can grow. When there are no more moth eggs, the parasitic wasp is missing nourishment and dies after about two weeks. An effective method to increase hygiene in bakeries without any chemistry.

02_New on board: Alexandra Eble

Since November 2012, there is a new marketing specialist at WP Industrial Bakery Technologies in Tamm, Germany: Alexandra Eble. Born in Heilbronn, Germany, she studied International Business at the University of Reutlingen, Germany and made her master’s degree at the Niagra University in New York, USA.

She gained first practical experience in Hamburg, Germany as a Marketing & Sales Trainee at British American Tobacco. After, she was working in Europe’s largest tobacco company in sales controlling as a HoReCa Executive in the field of hotel, restaurant and café. Versatile are also the private interests of the 29 year old. She likes to read crime novels, meets with friends and likes to sing.

03_Merry Christmas

Also the bakery of Christmas feeling works with a WP Kemper mixer and a WP Matador oven (German newspaper Bild am Sonntag 12-9-12). facebook/wpbakerygroup

We wish you and your familiy a joyful christmas time, a happy new year and a good start in 2013!

GROUP MARKETING

Christian Schlüter
+49 521 4599-7387
c.schlueter@horstmanngroup.de
Carl-Severing-Str. 192
33649 Bielefeld, Germany

WP BAKERYGROUP . Werner & Pfleiderer Lebensmitteltechnik GmbH .
von-Raumer-Str. 8–18 . 91550 Dinkelsbühl, Germany . Ansbach HRB 2324 .
Geschäftsführung: Dipl.-Kfm. Jürgen Horstmann, Dipl.-Kffr. Carola Landhäuser, Dipl.-Kfm. Stefan Tielker

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